TL;DR
- Direct answers reward explicit facts: offer, audience, proof, logistics.
- Structured data helps, but readable copy beats empty schema.
- llms.txt gives assistants a cheat sheet grounded in your website.
From ten blue links to one synthesized answer
Users increasingly expect a single recommendation paragraph. If your marketing site reads like a mood board, models struggle to quote you. Lead with sentences a fact checker could verify.
The quick-win checklist
Dedicated pages per core service. Pricing or honest ranges. FAQs from sales and support logs. Proof in text, not only carousels. Location and delivery boundaries in plain language.
After on-page fixes, publish llms.txt via Platinum.ai so assistants can ingest a vetted summary without burning tokens crawling your entire stack.
Frequently asked questions
Is this separate from SEO?
Overlapping but not identical. You still want crawlable sites; AI search adds a bar for machine-verifiable clarity.
Do I need a blog?
Not for its own sake. Depth beats volume: service clarity often matters more than random posts.
Ship the profile assistants actually read
Run Site Scan on your domain for free, then upgrade to Core for $99 to receive your AI Website Profile.