Exploring the latest in AI technology, business transformation, and optimization strategies for the modern web.
Tired of generic AI-generated content? Learn how to use 'Custom Instructions' and powerful persona prompts to condition ChatGPT on your unique brand voice, turning it from a generic writer into a tailored content assistant.
Marketing Team
Running a service business involves juggling leads, scheduling, proposals, and project management. This template provides a complete 'AI stack'—a curated set of AI tools designed to automate and streamline every stage of your client workflow.
Marketing Team
When you input data into an AI, where does it go? Understanding the difference between consumer and business AI, and the risks of training on your data, is critical. Here's what you need to know to use AI without compromising your business's secrets.
Traditional A/B testing is slow and limited. See how one e-commerce business used AI to run a massive multivariate test on their ad copy, generating 20 variations at once to find the winning combination faster and more effectively.
Discover how a local restaurant went from being invisible to AI assistants to doubling their online reservations by implementing one key piece of technology: structured data. This case study shows the real-world ROI of making your business AI-discoverable.
Running a business alone doesn't mean you have to do it all by yourself. Learn how to delegate key roles—your marketer, your admin, and your strategist—to a team of specialized AI assistants, allowing you to scale your output like never before.
Your customer reviews, emails, and surveys are a goldmine of business intelligence. Learn how to use AI to analyze this qualitative data at scale, revealing the 'silent majority' opinions and hidden trends that can transform your business.
Drowning in emails? This practical guide shows you how to build an 'agentic workflow' by combining three AI tools to automatically sort, draft replies for, and manage your inbox, potentially saving you 5-10 hours every week.
Personalization builds loyalty, but there's a fine line between helpful and creepy. Learn how to use AI to personalize customer service and marketing at scale while respecting privacy and avoiding the uncanny valley.
Your website has a hidden language that only machines can understand, and it's the key to your visibility in the AI era. Learn what structured data is, why it matters more than ever, and how it makes your business discoverable by AI.
Should you use an off-the-shelf AI tool or build a custom solution? For 99% of SMBs, the answer is 'buy.' This guide explains why, outlines the one rare scenario where building might make sense, and reveals the hidden costs of custom AI development.
